SEO

Content-led SEO for a B2B software company

A topic cluster plan with product-led articles and comparison pages.

Client
Stackline
Service
SEO
Year
2025
Duration
10 mo
01

Challenge

Organic traffic had stalled and key service pages were not ranking for the terms customers use.

02

Approach

We fixed crawl and indexing issues first, then mapped topics to intent and built content around the gaps.

03

Solution

A steady programme of technical fixes, new pages and monthly reporting tied to leads, not just rankings.

4.0xOrganic signups
+120Ranking pages
10 moProgramme length
Delivered:Technical auditKeyword strategyContent planLink building

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